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List No: 1449 | ||
30,835 Video/DVD Buyers........$85/M 26,791 Direct Mail Buyers.....+$10/M 4,044 Internet Buyers........+$10/M 6,062 Phones.................+$20/M *$25/M Transmission Fee applies
Each of these evangelistically-minded individuals responded to a direct mail or internet offer to purchase Left Behind: The Movie mostly prior to its being released in retail outlets. All of these family-oriented video buyers were so eager to purchase this video that they spent an average $44 for the privilege of owning it before anyone else and buying additional copies to give to others. Left Behind: The Movie is the $17.4 million dollar film adaptation of the best-selling novel, Left Behind, co-written by Tim LaHaye and Jerry Jenkins. A cultural phenomenon since its publication, the Left Behind series has gone on to sell over 20 million copies. Consequently, Left Behind: The Movie quickly became the most anticipated Christian theatrical release ever, with sales exceeding 2.5 million copies within a month of its release! As Left Behind: The Movie took painstaking steps to stay faithful to the original novel, the intended true-to-the-Bible tale of the end times and its powerful gospel message remain intact. This list is a must test for any family-oriented offers including: books and book clubs, music and video offers, clubs and continuity programs, subscriptions, Bible study materials, small group and homeschooling resources, church and Sunday school materials, conservative and Christian fundraising, and offers appealing to traditional, conservative homes and families. |
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